The packaging has been modernized with a touch of elegance, while preserving the essential: a recipe that has remained unchanged for over a century. Whether you choose brown, white, or light sugar, the quality remains faithful to tradition.
A symbol of unique expertise since 1890, La Perruche’s new visual identity transports you to the heart of the tropics. This sensory journey celebrates a sweet heritage that is constantly reinventing itself.
Inspired by nature, freedom, and exoticism, this new universe reflects the brand’s generosity and creativity, while remaining deeply rooted in its authentic values.